Sometimes print works best

CATALOGS | POSTCARDS | RACK CARDS | BROCHURES

Catalogs

Postcards

HAPPY ST. PATRICK'S DAY • 4 x 6 POSTCARD CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB AND WHISKEY BAR BRIEF: Bring customers to the shop and pub for St. Patrick's Day events, and beyond with a coupon. PLACEMENT: Mailed to Donegal Square's custom… — **HAPPY ST. PATRICK'S DAY • 4 x 6 POSTCARD**
CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB AND WHISKEY BAR
BRIEF: Bring customers to the shop and pub for St. Patrick's Day events, and beyond with a coupon.
PLACEMENT: Mailed to Donegal Square's customer list, handed out in retail shop.
WORK: Adobe InDesign + Illustrator

CONTACT YOUR STATE REPRESENTATIVE • 4 x 6 POSTCARD CLIENT: FAIR DISTRICTS PA + LEAGUE OF WOMENS VOTERS BRIEF: Create a postcard that constituents in Pennsylvania could mail their state representative to urge them to co-sponsor SB 22/HB 722 bills to … — **CONTACT YOUR STATE REPRESENTATIVE • 4 x 6 POSTCARD**
CLIENT: FAIR DISTRICTS PA + LEAGUE OF WOMENS VOTERS
BRIEF: Create a postcard that constituents in Pennsylvania could mail their state representative to urge them to co-sponsor SB 22/HB 722 bills to end Gerrymandering in Pennsylvania.
PLACEMENT: Handed out at most Fair Districts PA events throughout Pennsylvania.
WORK: Adobe InDesign. Co-wrote copy with chair and co-founder, Carol Kuniholm. Used the large Zip Code area to assist representatives with identifying where the postcards were coming from.

FAILTE FESTIVAL • 4 x 6 POSTCARD CLIENT: UNUSED BY DONEGAL SQUARE WORK: Adobe InDesign + Illustrator — FAILTE FESTIVAL • 4 x 6 POSTCARD
CLIENT: UNUSED BY DONEGAL SQUARE
WORK: Adobe InDesign + Illustrator

DUBARRY BOOTS 'FESTIVAL FEET' • 4 x 6 POSTCARD CLIENT: DONEGAL SQUARE BRIEF: Postcard to announce the sale of Dubarry Boots and clothing at Donegal Square. WORK: Adobe InDesign — DUBARRY BOOTS 'FESTIVAL FEET' • 4 x 6 POSTCARD
CLIENT: DONEGAL SQUARE
BRIEF: Postcard to announce the sale of Dubarry Boots and clothing at Donegal Square.
WORK: Adobe InDesign

Rack cards

DONEGAL SQUARE + McCARTHY'S RED STAG PUB  • 4 x 9 RACK CARD CLIENT: DONEGAL SQUARE + McCARTHY'S RED STAG PUB • Bethlehem, PA WORK: Adobe InDesign — **DONEGAL SQUARE + McCARTHY'S RED STAG PUB • 4 x 9 RACK CARD**
CLIENT: DONEGAL SQUARE + McCARTHY'S RED STAG PUB • Bethlehem, PA
WORK: Adobe InDesign

NIRVANA BLEU BEAUTY SPA • 4 x 9 RACK CARD

NIRVANA BLEU BEAUTY LOUNGE • 4 x 9 RACK CARD
CLIENT: NIRVANA BLEU • Hellertown, PA
WORK: Adobe InDesign + Illustrator.
Logo Design by Kat Moyer Media + Design

BRAINSMART THERAPY • 4 x 9 RACK CARD
CLIENT: BRAINSMART THERAPY
WORK: Adobe InDesign + Illustrator. Co-wrote copy with Nancy Lubow PhD, LPC, MT-BC
Logo Design by Kat Moyer Media + Design

BRAINSMART THERAPY • 4 x 6 RACK CARD

BRAINSMART THERAPY • 4 x 9 RACK CARD
CLIENT: BRAINSMART THERAPY
WORK: Adobe InDesign + Illustrator. Co-wrote copy with Nancy Lubow PhD, LPC, MT-BC
Logo Design by Kat Moyer Media + Design

WELSH BREW USA  • 4 x 9 RACK CARD CLIENT: DONEGAL SQUARE  • Bethlehem, PA WORK: Adobe Illustrator + Adobe Photoshop. BRIEF: Introduce Welsh Brew to the United States after Donegal Square became a importer of the tea. I handled all package … — **WELSH BREW USA • 4 x 9 RACK CARD**
CLIENT: DONEGAL SQUARE • Bethlehem, PA
WORK: Adobe Illustrator + Adobe Photoshop.
BRIEF: Introduce Welsh Brew to the United States after Donegal Square became a importer of the tea. I handled all package photography and copy writing (barring the 'Stirring Stuff.' tagline, as that is Welsh Brew's).

Informational + Promotional Brochures

tri-fold brochure for a Wedding Showcase

Designed for Donegal Square + McCarthy's Red Stag Pub to promote the first annual Celtic Wedding Traditions showcase.

CELTIC WEDDING TRADITIONS • 18 x 10.5 TRI-FOLD CLIENT: DONEGAL SQUARE + McCARTHY'S RED STAG PUB AND WHISKEY BAR BRIEF: Create a promotional piece that covers all that both the retail shop and pub have to offer for couples interested in a Celtic them… — **CELTIC WEDDING TRADITIONS • 18 x 10.5 TRI-FOLD**
CLIENT: DONEGAL SQUARE + McCARTHY'S RED STAG PUB AND WHISKEY BAR
BRIEF: Create a promotional piece that covers all that both the retail shop and pub have to offer for couples interested in a Celtic themed wedding. Responsible for copy writing and style decisions.
PLACEMENT: Mailed out to any interested customer and handed out before and during the wedding showcase.
WORK: Adobe InDesign + Illustrator. Photography. Copy writing.

8th Annual Bethlehem Harvest Festival • Informational Tri-fold Brochure

CLIENT: DOWNTOWN BETHLEHEM ASSOCIATION • BETHLEHEM, PA
BRIEF: Create engaging promotional pieces to advertise the 2013 Bethlehem Harvest Festival, and informational and ticketing materials for the festival goers.
Created passports (tickets) for Soup, Wine, and Beer Trails, with the Beer Tickets being actual tickets on a sheet.
Created a tri-fold brochure with festival map, vendors, featured beers, and sponsor logos.

DBA_HF2013_BROCHURE_InsideMap_REVISED 2.jpg

Annual 'Merry Christmas" WINTER NEWS Mailer
for Donegal Square and McCarthy's Red Stag Pub and Whiskey Bar

ANNUAL WINTER NEWS MAILER • 12  x 9 FOLDED CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB PLACEMENT: Mailed out to 5,000+ customer list. WORK: Adobe Illustrator + InDesign — **ANNUAL WINTER NEWS MAILER • 12 x 9 FOLDED**
CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB
PLACEMENT: Mailed out to 5,000+ customer list.
WORK: Adobe Illustrator + InDesign

ANNUAL WINTER NEWS MAILER • 11 x 17 TRI-FOLD CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB PLACEMENT: Mailed out to 5,000+ customer list. WORK: Adobe Illustrator + InDesign — **ANNUAL WINTER NEWS MAILER • 11 x 17 TRI-FOLD**
CLIENT: DONEGAL SQUARE + MCCARTHY'S RED STAG PUB
PLACEMENT: Mailed out to 5,000+ customer list.
WORK: Adobe Illustrator + InDesign

Early Days... Self-mailing brochures created for Celtic Classic

I say "Early Days" because these pieces were both created before any kind of design experience, and laid out in Adobe Illustrator of all things. The larger bottom piece was both mailed out to Celtic Classic's 10,000+ mailing list and handed out to the record amount of visitors (300,000 +) of the 20th Anniversary Celtic Classic in 2007.

CELTIC  CLASSIC  • 12.5 x 8.8 PROMOTIONAL MAILER CLIENT: Celtic Cultural Alliance PLACEMENT: Piece was  mailed out to Celtic Classic's 10,000+ mailing list to promote Festival attendance. WORK: Adobe illustrator — **CELTIC CLASSIC • 12.5 x 8.8 PROMOTIONAL MAILER**
CLIENT: Celtic Cultural Alliance
PLACEMENT: Piece was mailed out to Celtic Classic's 10,000+ mailing list to promote Festival attendance.
WORK: Adobe illustrator

2007 Celtic Classic Festival Information HANDOUT + SELF-MAILING BROCHURE

This larger brochure, folded in half before folding into its own mailer. The idea of keeping the map and schedule easily accessible came to me when I was making prototypes. How the brochure was folded meant that patrons only had to keep the map or schedule out when they needed to, without needing to open the whole piece. It was both mailed out to Celtic Classic's 10,000+ mailing list and handed out to the record amount of visitors (300,000 +) of the 20th Anniversary Celtic Classic in 2007.